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Last Updated: May 9th, 2008 - 22:54:35 |
This year, Remy Martin 1738 and famed hip hop video director Hype Williams will step up the traditional Black Music Month celebration beyond the month of June and recognize black music all summer long with a "Toast to 1738." Inspired by Remy Martin 1738 Accord Royal Cognac, the nationwide celebration will commemorate the 1,738 most influential songs in black music and include a ten-city, tour featuring Hype.
"1738 is a special cognac in a class all its own. It was created in honor of the year that the royal recognition of excellence was given to Remy Martin by the King of France. The expert craftsmanship that goes into 1738 mirrors the finest traditions of all of the music honored on the 1738 list," said Steve Hissam, Category Director for Remy Martin. "Only by working with music experts like Hype Williams, the members of the Rhythm & Blues Foundation and the Jazz Alliance International could the 1738 song list truly reflect the full contribution of black music to our culture and history."
The Toast to 1738 list is a collection of artists and their songs across all black music genres -- rhythm & blues, rap/hip hop, jazz, blues, gospel, reggae and rock --beginning in 1920 and continuing to the present. It was compiled through an extraordinary partnership between Remy Martin, Hype Williams and two of the leading and most influential organizations in black music -- the Rhythm & Blues Foundation (RBF) and Jazz Alliance International(JAI).
The group researched billboard charts, archives and personal music collections to compile the initial list. The final song list was decided by non-scientific vote based on the song and artist's overall contributions to music, culture and history. It includes a wide array of artists from jazz legends Louis Armstrong and Ella Fitzgerald to today's urban music fusions of Usher and Jay-Z.
In what is being dubbed the summer of 1738, Remy Martin and Hype will be on the road raising a glass to the 1738 list at the hottest clubs in major cities, including: Houston, New Orleans, Miami, Atlanta, Washington, D.C., New York, Chicago, Detroit, Los Angeles and Oakland. At the clubs, Hype will sample a selection of the 1738 songs and toast with Remy Martin 1738 each time one is played.
"I'm looking forward to touring the country with Remy Martin to build appreciation for black music and enjoy many of the songs that have influenced my career," said Hype. "You must first understand music of the past to fully appreciate the music of today. Every modern artist that I work with has been influenced by the work that preceded them."
"Jazz Alliance International welcomes the opportunity to widen audience appreciation for jazz and music influenced by jazz," said JAI President Suzan Jenkins. "We look forward to hearing the next generations' interpretation of the jazz cannon and beyond."
Visit http://www.Remy1738.com for dates and locations of Hype's appearances or for additional information about Remy Martin 1738 Accord Royal Cognac.
Via PRNewswire
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